1. Industry status and prospects
Plastics are generally classified into three types, general plastics, engineering plastics, and specialty plastics, depending on the various characteristics of the various plastics. Common plastics include common plastics such as polyethylene (PE), polypropylene (PP), polyvinyl chloride (PVC), polystyrene (PS) and acrylonitrile-butadiene-styrene copolymer (ABS). Plastic coloring is an indispensable high-tech link in the production and processing of general-purpose plastics. Plastic coloring is based on the three basic colors of red, yellow and blue, with an economical and stable colorant to color the plastic. Some engineering plastics and special plastics also need plastic coloring during processing. At the same time, plastic coloring can also impart various functions to plastics, such as weather resistance and antistatic properties.
Masterbatch industry development overview and industrial chain value
Coloring of plastics requires colorants, which are divided into four types in their physical form: toner, color paste, liquid colorant, masterbatch. Among them, masterbatch is widely used, which has the advantages of superior coloring effect, energy saving, environmental protection, convenient storage and transportation, and is widely used in the coloring of plastics and other materials. China began to develop masterbatch in the mid-1970s. Beijing University of Chemical Technology took the lead in research and development of masterbatch in China. In the mid-eighties, through the introduction of advanced foreign technology, China’s masterbatch industry has grown. improvement.
After years of development, China has become the largest producer and consumer of the masterbatch market in Asia. The masterbatch industry has already possessed considerable strength, with state-owned, private, foreign-funded, joint-venture and other corporate methods, mainly distributed. In Fujian, Guangdong, Shandong, Zhejiang, Jiangsu, Shanghai, Liaoning, Tianjin, Beijing, Hebei and other provinces and cities, the scale has been different, and the pattern of China's masterbatch market has been constructed.
For the future development of the industry, on the one hand, the market demand is strong and the potential is large. On the other hand, the industry is starting from the establishment of standards, application of customs codes and other aspects, actively promoting the rapid and healthy development of the industry, and with the development of industry R & D capabilities The scope of application has expanded. In recent years, China's plastic products industry has developed rapidly with plastic film, plastic pipe, daily-use plastic products and automotive plastic products. This also shows that the market prospect of China's masterbatch market is promising.
2. Industry chain value
The production and processing of masterbatch is in the middle of the whole industrial chain. The upstream contains pigments, resins, dispersants, additives and other production industries, providing basic raw materials for masterbatch, downstream including home appliances, packaging, daily chemicals, building materials, automobiles and other industries. .
In the upstream industry, taking the titanium dioxide industry as an example, titanium dioxide is one of the most widely used and widely used masterbatch raw materials. The development and changes of the industry have a direct impact on the masterbatch industry. In the process of high-speed development of titanium dioxide industry, the expansion rate of production capacity is much higher than the growth rate of production, and it is higher than the growth rate of market demand. This makes the overall capacity of titanium dioxide in China surplus, and the product price is in a relatively low level. In the production and processing of masterbatch, the reduction of raw material prices will increase the cost advantage and competitive advantage of the products.
In the downstream industry, taking the household appliance industry as an example, as an important field of ordinary masterbatch and functional masterbatch application, there is a high demand and standard for custom-made masterbatch. Although the popularity of home appliances has been greatly improved after a series of previous policies, but with the continuous upgrading of home appliances technology, products are becoming more energy-efficient, functional and user-friendly, consumers have more choices. With the power of space and renewal, existing home appliances will be replaced and eliminated, releasing potential market demand. The prosperous period of the real estate market and the development and upgrading of the rural market will promote the rapid development of the home appliance industry, and thus promote the development of custom-made masterbatch.
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